At the start of the season in Europe and with the 2013 Bol d’Or coming up, ALLIMAND has just signed a sponsorship with the motorbike rider Loris BAZ, who is participating in this year’s Superbike World Championship.

What is the common denominator between the company ALLIMAND, designer and manufacturer of paper machines since 1850 destined for the world’s paper industry, and Loris BAZ, a 20 year old rider, an official rider for the Kawasaki team…? Mechanics, but not only…!


Worldwide exposure

“A Superbike Championship benefits from worldwide media coverage and our market is worldwide…!” states Franck RETTMEYER, ALLIMAND Chairman & CEO. “Furthermore, the Asian community is a huge fan of motorbike competitions and is our N°1 market at the moment!”

Strong values unanimously shared

Surpassing oneself, constant challenge, continual risk-taking, wish to always move forward and progress, chivalrous ideals… The values for which Loris BAZ stands totally won over the ALLIMAND Chairman & CEO. “From high level motor sports to ALLIMAND’s sector, it’s the perfect union!” continues Franck RETTMEYER. “Machine and man working together to produce exceptionally high quality papers where process and equipment are tightly linked in order to achieve the expected results.”

15 possibilities to make the name ALLIMAND seen in 2013…!

From February to October 2013, Loris BAZ is determined to promote the name ALLIMAND, thanks to his participation in the 15 Superbike World Championship races (Aragon in Spain, Bol d’Or at Magny Cours, Azen in the Netherlands, etc) and via the media coverage; press, TV, social networking which will follow the event… Objective? TO WIN!

Loris BAZ has what it takes to succeed and the added advantage of speaking English, German, Spanish and Italian fluently. Accompanied by Adrien MORILLAS who is well-known in the biking world and his mental and physical trainer, Dominique SIMONCINI, he declares himself ready to take up the challenge…! At 330 km/h, he is not afraid of the risk involved… And Franck RETTMEYER, a fan of high level motor sports concludes “it’s your passion for the sport that makes you forget the danger!”